Jorge holds an MSc in Health Economics and began his career at the Ministry of Health in Spain, conducting HTAs. He transitioned into pharmaceutical consulting in 2017. Jorge has extensive experience in global HTA strategy, competitive landscape analyses, and value propositions, with a particular focus on oncology and rare diseases. He has led the development of market access platforms and possesses a comprehensive understanding of the global access system, delivering creative solutions and presenting complex information in a clear and accessible way.